Business Announcement Template – In today’s modern world, most communication takes place via email. Whether for marketing or personal use, harnessing the power of email has proven to be more effective and efficient than other communication channels for a number of reasons.
Today we want to focus on the kinds of announcement email templates we often see in business contexts.
Business Announcement Template
The advantage of notification emails is that they are directly related to marketing, but they are also used for internal, company-related matters, such as the promotion or resignation of an employee.
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For this reason, we decided to create an article where you can find templates for the different types of notice emails that you can use. So let’s get started!
Announcements aimed at introducing new businesses allow companies to instantly reach their existing customer base without relying on other media sources such as e-mail, television advertising or print media.
Previous relationships a brand has built with its existing subscriber base can act as an “unfair advantage” and effectively differentiate itself from competitors. Business start-up emails are primarily used by two types of businesses.
In this example, we will use the second (2) scenario as an example template. Because the first scenario is very similar to and better handled by “Product Release Notification Emails” (discussed below).
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In this example, you can see how effectively ELOQUII advertises its new store location. As you can see, they start by mentioning the area of the new location and follow up by showing fans an image that can refresh their memory of every store location.
After announcing a new store, we offer you an offer you can’t refuse (book now) and a very strong and visible CTA (book now).
Of course, you don’t have to be a graphic design expert to get this. We offer a variety of templates that you can use to advertise your new store location.
Whether you want to style up your email or keep it simple (text only), the template below can be a great sample for your needs.
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With amazing growth over the past [insert number] years, we are excited to announce an extension!
[insert date] We invite you to celebrate our Grand Opening Day together. There are many attractive surprises, including an irresistible discount.
[In this example add a specific CTA based on a specific offer -] Click the button below to redeem your launch day discount and we’ll send you a discount code.
Product launch notification emails are sent to notify you of new product launches, new features, new product launches, or upcoming events related to products.
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As discussed above, it is a great way for (individual) brands to effectively increase traffic to new stores by exposing new products or services to their existing subscriber database.
There are three main categories of commonly used product launch emails: This is an email sent about a product launch (eg a new clothing line), a software product launch (eg a new SaaS business), or a feature launch (an updated version of an intangible product such as an ebook or software).
When it comes to product launches, it’s obviously very difficult to give everyone an identifiable example. After all, one email can be very different from another, depending on the type and location of the product.
In this case, we’ve chosen an example that accurately represents what a personal branded email should look like.
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The author of the book is a renowned researcher and nutritionist who has published several books while gaining many subscribers to his newsletters.
So there is no need for an interesting introduction or exaggerated offer. In this case, the introduction is prepared with more words than expected in a typical e-mail stating that the product is the result of prior contact with the subscriber.
What’s impressive here is that, before moving on to Blue CTA, they impressed their readers by donating a portion of their proceeds to a charity that talks to their audience.
Above we’ve given a simpler example than what we’ve seen with big brands, especially designs. If you’re taking a more fancy approach, you can always choose from all the available templates.
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Since we cannot provide a single template for product launch notification emails, this template may require more adjustments than others. That said, it’s a simple template you can use for your next product launch email.
[Product name] is different. [Product introduction and reasons people want to buy]
When it comes to software release announcement emails, the first thing that comes to mind is launching a new app to an existing subscriber base. For example, if you are a fitness influencer, you might consider launching your own fitness app to better train your customers and expand your business.
At this point, you should look at this email. Here is an example of an existing company, Greetings, which has launched its own app.
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The email begins with an immediate notification to the reader of what the new application is. Below is a brief introduction to the product.
In this particular case, the email design is important because it gives readers an idea of what visuals to use for the greeting card.
Another thing we like about this example is that the company is very specific about what the product does and how it works.
Finally, you can see that the company is hosting two CTAs: “Download Greetings for iPhone” and “Last Button for Holiday Cards”. Companies often adopt these methods to test which CTA gets more clicks and adjust accordingly.
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As with the previous templates, it is very difficult to provide one template that works for all situations. You can use the samples below as a basis for building and customizing your product.
Over the past few months, we have been working hard to improve our products/services and we believe [app name] will help you to use [company name] more often.
The release of a new feature can be the cause of an exciting announcement email. From software companies (SaaS) to gaming companies, improving our products in any form requires communication with our fans and/or users.
This feature release email template from Carbonmade is not because of its elegant design, but because of its simple message to its readers.
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Email only provides two fields with text, but the available space is great for combining text and visuals. So users understand the new features thanks to the company’s informal and somewhat “retreat” voice.
How you organize your emails regarding new feature releases depends a lot on the tone of your company. Very large companies like Microsoft don’t release updated versions of Windows the same way small companies introduce software updates.
To maintain the consistency of the model provided at this point, we will focus on small businesses using a friendly and relaxed voice. Of course, you can adapt this template to your personal needs and add visuals or additional comments if needed. We’ll keep it relatively simple here.
Pre-order notification emails are usually sent prior to the official launch of a product, often with the purpose of sending pre-order emails to readers to generate more buzz and to get customers an initial idea of the order they want to fulfill. An external landing page allows you to read more about the product you are interested in before placing an order.
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Apple needs no introduction. This is probably why this email is only 20 words long. Considering that your business isn’t Apple-level when constructing your own pre-order email, Apple can add a little more wording to this beautifully designed email.
As you can see, in the example above, there are two call-to-actions that focus on the ‘Pre-order’ button. Users can learn more about the product by clicking on the second call-to-action under “Learn More”.
Looking for a template you can use to create your own pre-order notifications? Then use the template below.
The important day has finally come! [Production, yes. We have finished writing our latest book and are waiting for our editors to pass it through.]
Free Announcement Email Template Examples To Get Noticed
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